A television set is one of the most ubiquitous items you come across in the average American household. In fact, Nielsen estimates there are 116.4 million TV homes in the US. Even with all the other devices that we use for visual entertainment, the television industry is always thriving. Depending on technology preference and budgets, the choices are aplenty. We wanted to find the story behind all these products. Whenever we have product data questions, we turn to the Indix Cloud Catalog for answers.
We looked at the data through three primary lenses: technology (plasma, LED/LCD, OLED), features (4K/Ultra HD/Smart TVs/3D TVs/Curved Screen), and screen size. The Indix Cloud Catalog shows that LED/LCD televisions are most prevalent on the market today. So we drilled down on those, from a total dataset of 6,501 in-stock products spanning 52,120 offers (product + store combinations) sold by 158 brands across 249 online stores. We wanted to discover the top brands and top stores based on product count, determine if there are particular trends seen in pricing over time, or if there is a correlation between features and pricing, etc.
Here is a teaser of the insights from an analysis of more then 6,270 LED/LCD televisions on the market today:
For more such insights and analysis, download the Indix Televisions Product Category Report now.
Also published on Medium.